Before You Build

SkillAI & models

before-you-build is a skill that lets an AI agent review a product or feature idea before any code is written. It is aimed at founders, product managers, and AI-assisted builders who are about to start a landing page, MVP, SaaS product, internal tool, agent workflow, or major feature. The review covers demand, positioning, monetization, retention, and trust.

Use Before You Build in Claude, ChatGPT or Ahel Desktop

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Then ask your AI: use the Before You Build skill

Details

Instructions available. Your AI can read the instructions. Execution depends on the setup they require.

Have an agent that supports loading skills.

Before You BuildStart free

What your AI can do with it

  • Reviews product and feature ideas before building starts
  • Checks demand for a planned landing page, MVP, or SaaS product
  • Evaluates positioning for internal tools and agent workflows
  • Assesses monetization of a proposed product or major feature
  • Examines retention and trust risks in a feature plan

Getting started

  1. Have an agent that supports loading skills.
  2. Add the before-you-build skill to the agent's available skills.
  3. Describe the product, feature, or workflow you are about to build.
  4. Ask the agent to run a pre-build risk review using the skill.

What this skill tells your AI

The instructions your AI receives, as published by wshobson/agents in plugins/before-you-build/skills/before-you-build/SKILL.md and read by ahel’s review.

Run a compact pre-mortem before implementation. The goal is not to block building; it is to identify the highest-risk assumption, the smallest validation step, and the build scope that should be delayed until evidence improves.

When To Use

Use this skill when a user asks to build or ship:

  • A new product, MVP, prototype, landing page, SaaS app, marketplace, content site, agent workflow, or internal tool
  • A major feature with unclear adoption, revenue, retention, trust, or distribution impact
  • A public launch asset where weak positioning could waste development or promotion effort

Skip this skill when the task is a narrow implementation fix, refactor, test repair, dependency update, or already-validated change with clear acceptance criteria.

Risk Checklist

Review the idea across these risks:

  • Demand: Is there evidence that a specific buyer or user urgently wants this?
  • Positioning: Can the target user understand what it is and why it matters in one sentence?
  • Monetization: Is there a credible path to payment, budget, or strategic value?
  • Retention: Is there a reason users would return after the first try?
  • Trust: Does the product require credibility, data access, integrations, or behavior change that users may resist?
  • Distribution: Is there a repeatable way to reach the target user?
  • Feature adoption: For feature work, will the feature change user behavior or just add surface area?

If the verdict is not obvious, use references/risk-checklist.md for deeper questions.

Output Format

Keep the response short and decision-oriented:

  1. Risk verdict: Low, medium, or high risk, with one sentence explaining why.
  2. Main assumption: The single assumption most likely to break the project.
  3. Evidence to find first: The smallest useful signal before building more.
  4. Do next: One concrete validation step or reduced build scope.
  5. Delay: What not to build yet.

Guidance

  • Be direct about weak evidence, but avoid dismissing the user's idea.
  • Prefer smaller validation steps over large research plans.
  • Separate product risk from engineering difficulty.
  • If the idea is already validated, say what evidence makes it lower risk and suggest the smallest implementation slice.
  • If facts are missing, name the missing evidence instead of inventing market claims.

Signals

GitHub stars
40k
Forks
4k
Last commit
Sep 2026

Questions

Who is this skill for?
Founders, product managers, and AI-assisted builders who are about to build a landing page, MVP, SaaS product, internal tool, agent workflow, or major feature.
What does the review check?
It checks demand, positioning, monetization, retention, and trust for the product or feature idea before building begins.
When should the skill be used?
When the user is about to build a landing page, MVP, SaaS product, internal tool, agent workflow, or major feature and needs a risk review first.
Advanced
Item type
skill
Key
before-you-build-wshobson
Source
github.com/wshobson/agents