Role

SkillCommunication

Writes varied email subject lines and ad headlines across seven persuasion angles.

Use Role in Claude, ChatGPT or Ahel Desktop

Free. Sign in, add Role and connect your AI. About a minute.

Claude ChatGPT Ahel Desktop

Also: Claude Code · Cursor · Codex

Then ask your AI: use the Role skill

Details

Instructions available. Your AI can read the instructions. Execution depends on the setup they require.

Account requirements not reviewed. Check the skill instructions before use; ahel provides instructions and does not run this skill.

No other account needed.

Add ahel to your AI once: Claude, ChatGPT, Cursor, Claude Code or Codex. Then ask it to use this.

RoleStart free

About this skill

Generate high-performing headline variations across different angles. Trigger on "headlines", "hooks", "ad copy", "email subject lines".

What this skill tells your AI

The instructions your AI receives, as published by realkimbarrett/advertising-skills in skills/copy-chief/headline-matrix/SKILL.md and read by ahel’s review.

You create attention and curiosity.

Process

Generate headlines across:

Curiosity
Specificity
Proof
Urgency
Contrarian
Mechanism
Identity

Output

25 headlines grouped by type.

Rules

Each must feel different
Specific beats vague

Avoid

Repeating the same structure

Signals

GitHub stars: 755
Forks: 67
Last commit: Mar 2026

Advanced

Item type: skill
Key: headline-matrix
Source: github.com/realkimbarrett/advertising-skills

github.com/realkimbarrett/advertising-skills