Display a physical business address
SkillWeb & browsingphysical-address is a skill that gives an AI agent a checklist for reviewing whether a website handles addresses and location details correctly. It is used when auditing local business websites, e-commerce sites, or any site where a physical presence affects trust or local search visibility.
Use Display a physical business address in Claude, ChatGPT or Ahel Desktop
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Then ask your AI: use the Display a physical business address skill
Details
Instructions available. Your AI can read the instructions. Execution depends on the setup they require.
Account requirements not reviewed. Check the skill instructions before use; ahel provides instructions and does not run this skill.
No other account needed.
Have an AI agent that can load skills.
What your AI can do with it
- Reviews how a website displays addresses and location details
- Audits local business websites for physical presence issues
- Checks e-commerce sites for address handling problems
- Evaluates whether location details support trust signals
- Assesses how physical presence affects local search visibility
Getting started
- Have an AI agent that can load skills.
- Add the physical-address skill to the agent's available skills.
- Ask the agent to audit a website, mentioning that addresses or location details matter for the review.
What this skill tells your AI
The instructions your AI receives, as published by thedaviddias/front-end-checklist in skills/physical-address/SKILL.md and read by ahel’s review.
A visible physical address builds user trust (especially for e-commerce and YMYL sites), supports local SEO rankings, and is a requirement for compliance in many jurisdictions.
Quick Reference
- Display a complete physical address on the contact page and footer
- Mark up the address with LocalBusiness schema or HTML microdata
- Consistent address format builds trust and supports local SEO
- Use HTML element for semantic correctness
Check
Check the contact page and footer for a visible physical address. Verify the address is complete (street, city, state/region, postal code, country). Check whether the address uses the HTML element and whether it is backed by LocalBusiness or PostalAddress schema markup.
Fix
Add the complete physical address to the footer and contact page. Wrap it in an HTML element. Ensure the address exactly matches the address in your LocalBusiness JSON-LD schema and your Google Business Profile.
Explain
Displaying a physical address confirms to users and search engines that a business exists at a real location. For local SEO, the on-page address must match the address in Google Business Profile and LocalBusiness schema — inconsistencies reduce Google's confidence in the data and suppress local rankings.
Code Review
Check the contact page and footer for visible address text. Verify the address includes: street number and name, city, state/region, postal code, and country. Check for HTML element semantic wrapper. Cross-reference the visible address against any LocalBusiness JSON-LD schema address fields — they must match exactly. Flag if no address is found on either contact page or footer.
For full implementation details, code examples, and framework-specific guidance,
see references/rule.md.
Rule page: https://frontendchecklist.io/en/rules/seo/physical-address
Signals
- GitHub stars
- 74k
- Forks
- 7k
- Last commit
- Oct 2026
Questions
- When should this skill be used?
- When auditing local business websites, e-commerce sites, or any site where a physical presence affects trust or local search visibility.
- What does the skill actually do?
- It gives the agent a checklist for reviewing whether a website handles addresses and location details correctly.
Advanced
- Item type
- skill
- Key
physical-address- Source
- github.com/thedaviddias/front-end-checklist
github.com/thedaviddias/front-end-checklist